Nagisa Connect Inc. will open a collaboration room with shoe brand “DIANA” in the VRChat world “NAGiSA.” The collaboration will run for one month only, from February 8th to March 8th. This will be the second time the two brands have collaborated.
The newly established collaboration room will display original 3D models of shoes and bags from Booth’s brands. Visitors can check out the product designs and textures in detail in the virtual space. The room will also feature photos of models wearing the actual products, as well as posters featuring avatars by Pochi by KT, the company in charge of creating the 3D models.
Additionally, 3D models of products jointly developed by DIANA and Sanrio will also be on display, allowing visitors to appreciate the designs that combine the character’s worldview with the brand’s technology.
During this period, the quiz questions asked upon entering the world will be changed to content related to the brand.
DIANA is a women’s shoe brand that manufactures and sells sophisticated pumps and boots based on the concept of “for all women who wish to be dignified and beautiful.” In addition to selling in physical stores, in recent years they have been actively working on providing 3D models in the Metaverse space, and have opened an official shop on Booth.
The collaboration partner, NAGiSA, is a popular virtual space centered around one-on-one dialogue, with a cumulative total of over 2.2 million visitors, and this exhibition will be an opportunity for many people to experience the charm of the brand.
reference
https://prtimes.jp/main/html/rd/p/000000007.000167131.html
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